Tag
#Agentic AI
Publicis to buy LiveRamp for $US2.2bn as AI race shifts to data pipes
Publicis says its $US2.167 billion LiveRamp deal is about building smarter AI agents, underscoring how enterprise competition is moving to identity, consent and data-sharing infrastructure.
Adobe's Firefly AI Assistant is a platform bet, not a feature launch
Adobe's Firefly AI Assistant can run six Creative Cloud apps from one prompt. The 100-tool integration is a platform play — and it only works if the reliability holds.
Boomi recasts itself for the agentic era, warns the real AI war is below the chatbot
Boomi has recast itself as a data activation company, arguing that competitive advantage in enterprise AI sits at the data layer — not in chatbot interfaces. The shift comes with a deepened ServiceNow partnership and a sharper thesis from CEO Steve Lucas.
Atlassian opens Teamwork Graph to third-party agents at Team '26
Atlassian opened its Teamwork Graph to third-party AI agents and pushed an expanded Rovo product line into general availability at the Team '26 conference in Anaheim. Chief executive Mike Cannon-Brookes told customers institutional memory, not raw model quality, was the new competitive moat in enterprise AI.
Technology One scores 10-year JCU deal as Bell Potter upgrades stock
Bell Potter upgraded Technology One to a buy and lifted its target to $A31.75 after the Brisbane-based vendor secured a 10-year contract with James Cook University. The broker called the deal significant from a product perspective, citing it as evidence the company's Agentic AI features are landing with universities.




